evfbbebf

Every day, several new products are launched in the market, some from start-ups. For product startup brands, if they want to get into large retailers like or , it cannot be achieved unless they set a good base, meaning to have an established sales trend. Crowdfunding is proving to be a viable way a product startup can get sales (and develop a baseline), test new concepts and even raise funds. Crowdfunding can even help a product startup to pre-sell its products before they start the manufacturing process. In crowdfunding, a great idea is presented to potential end-customers and if they like it, they will pre-order or even make monetary contributions to help transform the idea into something tangible. This is an avenue that product startups should adopt. Here are some reasons product startups should borrow from those who have successfully launched crowdfunding campaigns. Presented with a Huge Marketplace estimates the popular crowdfunding platforms Indiegogo and Kickstarter ...

Registry a win for potential franchisees Plans to establish a new mandatory Franchise Disclosure Registry have been welcomed by Australian Small Business and Family Enterprise Ombudsman (ASBFEO) Bruce Billson The national registry, to be released next year, will require franchisors to lodge disclosure documentation about their franchise annually. These documents will be publicly available through the registry. Mr Billson says it will provide prospective franchisees with vital information needed prior to entering into a binding franchise agreement. Restoring confidence “There is a clear need of greater awareness in the franchise sector and this registry will certainly help restore confidence in this sector,” Mr Billson says. “Over the past six months my office has fielded over 240 calls from franchisees seeking information regarding disputes under Franchising Code of Conduct. “This demonstrates just how critically important it is for prospective franchisees to kn...

Expert shares advice for SMEs seeking digital marketing services As many Australian SMEs are forced to close their bricks-and-mortar stores and turn to online platforms, experts are warning business owners of digital traps and unscrupulous operating pushing metrics that result in dead website traffic and no revenue. Pitcher Partners digital director, Terrence Teh said metrics like reach can impress small businesses who are new to digital, but conversion rates and website architecture are better indicators of profitability and should be the focus of digital strategies. “Money is being spent by SMEs trying to find digital traffic but not all spend is being used in ways that create tangible business outcomes,” he said. “There’s been an enormous appetite for ecommerce during and post Covid-19 but, because many are jumping straight into it, they don’t always know what questions to ask or where they should be spending their money. “Agencies often use jargon to create com...

How Adobe is helping businesses optimise the customer journey Adobe recently released its 2021 Digital Trends Report which has shown that speed and action of insights will be an overriding focus and key investment area for many Asia Pacific (APAC) businesses in 2021. In 2020, digital disruption led businesses to realise they need to understand and act on data faster. Only one-third (35%) of ANZ leaders believe their organisation has strong capabilities in accuracy, actionability, speed and access of insights. However, four in 10 (40%) respondents are planning to invest resources in improving insights and analytics capabilities to achieve their top marketing goals in 2021. According to Adobe chief technology advisor and principal product manager, Scott Rigby, the major trend to help leverage this is headless commerce as a steppingstone to an integrated tech stack. “Headless commerce is no longer just a buzzword; it is more widely accepted within the industry and...

Илон Маск приостановил продажи электромобилей Tesla за биткоины Производитель электромобилей Tesla приостановил прием биткоинов как средства оплаты из-за неэкологичного способа ее получения. Об этом генеральный директор компании Илон Маск в Twitter в среду, 12 мая. “Tesla приостановила продажи транспортных средств с помощью биткоина. Мы обеспокоены быстрорастущим использованием ископаемого топлива, особенно угля, который обладает худшими показателями вредных выбросов, для добычи и транзакций биткоина”,  — говорится в сообщении. Пока добыча криптовалюты не будет осуществляться с помощью устойчивых источников энергии, компания также не будет продавать свои биткоины . Другие новости на эту тему: в начале февраля 2021 года , что значительно подняло стоимость криптовалюты на рынке. Тогда в компании сообщили, что работают над тем, чтобы ввести биткоины в качестве способа оплаты за свои электомобили; в конце марта 2021 года американская компания по производству...

Украина и Франция подпишут стратегические соглашения на 1,3 млрд евро В ближайшее время Украина и Францию подпишут стратегические соглашения на 1,3 млрд евро. Проекты призваны способствовать улучшению условий жизни украинцев. Такое заявление сделал министр экономики, финансов и восстановления Франции Брюно Ле Мэр в интервью . Сейчас французский министр находится с визитом в Киеве . Цель приезда — укрепить экономические связи между Украиной и Францией. “Наши экономические отношения очень динамичны, и мы на правильном пути. Я хочу привести вам одну единственную цифру: в 2020 году общий объем торговли между Францией и Украиной достиг 1,6 млрд евро — очень важная сумма, которая остается устойчивой, несмотря на кризис, связанный с Covid-19”,  — отметил Ле Мэр. По его словам, во время его визита Франция подпишет с Украиной четыре соглашения на общую сумму 1,3 млрд евро. “И хочу отметить один ключевой момент: эти проекты будут способствовать улучшению условий жизн...

You’ve seen them before. Confusing and frustrating design patterns that seem to be chasing you everywhere you go, from one website to another. Perhaps it’s a disabled submit button that never communicates what’s actually wrong, or tooltips that — once opened — cover the input field just when you need to correct a mistake. They are everywhere, and they are annoying , often tossing us from one dead-end to another, in something that seems like a well-orchestrated and poorly designed mousetrap. These patterns aren’t malicious nor evil. They don’t have much in common with or mysterious CAPTCHAs in disguise of fire hydrants and crosswalks. They aren’t designed with poor intentions or harm in mind either: nobody wakes up in the morning hoping to increase bounce rates or decrease conversion. It’s just that over the years, some more-or-less random design decisions have become widely accepted and adopted, and hence they are repeated over and over again — often without being questioned or val...